How to Sell a Personal Training Business

What happens when it’s time to move on from your business?

For most small personal training businesses (in fact, most small service businesses in any industry), the unfortunate reality is that when the owner wants out, the business closes—because without them, there’s nothing to sell.

But as a Fitness Enhancement franchisee (like in many franchise systems), you have a valuable asset you can sell for far more than you paid for it whenever you choose to.

After nine successful years as a franchisee (following four years working with us before that), Troy Symons decided it was time for a change. But instead of walking away, he sold his thriving business in a completely sold-out franchise area to the perfect buyer—one of his own staff members, Tessa Glover.

It means everyone’s a winner:

• Troy was able to make an excellent profit by selling his business for a great price.
• Tessa got to be the boss of her local area with a thriving business from day one.
• Staff all kept their jobs and felt secure with the smooth transition.
• Clients were looked after with a seamless handover.
• We now have a franchisee who is 100% committed to a long-term future with us.

If you’re thinking of starting a business—with or without us—you’re probably not thinking about your exit strategy yet, but it’s worth considering what will happen when the time comes for change.

Watch this interview with Troy and Scott, our CEO and founder, to hear more about what the end looks like, and the highs and lows of business from day one through to the final handover. Troy had already sold his business when this was filmed, so it’s a rare, honest insight into what an ex-franchisee really says about us.