From Our Blog

How to stop clients cancelling last minute

If you’re a PT one of the biggest issues you probably face on a regular basis is last minute cancellations – leaving you with an unpaid, empty time slot that’s pretty much impossible to fill at short notice. So what can you do to stop clients cancelling sessions? Have a clear, up-front policy Make sure... Read more »
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How to charge higher Personal Training prices

Working in the Personal Training industry you will see a wide variety of prices charged for a PT session. Everything from $20 cash per hour on Gumtree, to $100 at a boutique PT studio. So what can you do to set yourself apart where you are able to charge, and feel justified, in charging a... Read more »
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Don’t waste your money on Facebook advertising

Personal Trainers are not professional marketers Don’t waste money on Facebook advertising. Like most of us who started in Personal Training – you’re probably passionate about Training people and helping people. You spent a lot of time and energy learning all about anatomy and physiology, training principles, nutrition, motivation, communication and overcoming barriers to exercise adherance.... Read more »
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The security of owning a franchise

What is a fitness franchise? A fitness franchise is essentially a tried and proven way of conducting your fitness business that provides franchisees with the support, resources, brand name and a whole lot more that they need to reach a similar level of success to the franchisor.  A Personal Training franchise comes under the Franchise Code, essentially very... Read more »
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Why a business coach won’t work

Who uses a business coach? If you’re struggling to get your business booming, you might be considering getting some outside help from a fitness business coach. Being a small business owner can be tough, especially in the fitness industry. Not necessarily because you’re not a great Personal Trainer – more likely because you’re not a great... Read more »
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Why buy a fitness franchise? No weak links

Own a Fitness Franchise to eliminate weak links A chain is only as strong as it’s weakest link We’re all familiar with the expression. What is the weak link for solo Personal Trainers? Potential clients slipping through the cracks! Owning a Fitness Franchise elminates this weak link. No matter how great you are with the Personal... Read more »
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